“If you click the ‘apply to this position’ button, your credit card will be charged $50,00”.
I never saw this, but I was wondering if companies that have an attractive brand could in fact charge job applicants as a way to reducing irrelevant applications, reducing the number for brands that get so many applications it becomes too resource demanding to sort all applications and, of course, help recruitment become a revenue stream, not only a cost center.
I am not talking about Average John Co., but to well known brands, like Google, Microsoft, Accenture, McKinsey and so on. I understand that looks too crazy, but also saying that the Earth was round was completely insane.
Would that make any sense to a company to do? Would it affect the employer brand? Could it have any positive effect?